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Discover our customer, Actito


We are pleased to announce the successful go-live of the NetSuite SuiteSuccess Financials First at ACTITO, a SaaS marketing automation company founded back in 2000.

ACTITO offers a suite of relationship marketing tools to create a meaningful dialogue with prospects and clients. Thanks to its Relationship Marketing Portal, ACTITO offers the possibility to completely customize the portal with made to measure « apps ».

ACTITO serves large and medium sized companies in various industries such as Automotive, financial, Entertainment or Health.

ACTITO currently has 6 regional offices. Back in June 2019, ACTITO acquired a new company, Smartfocus, which has led them to strengthen their position as European market leader of relationship marketing tools.


Historically each entity part of the group was operating on a standalone backoffice and standalone accounting and finance systems.

Therefore, to improve efficiency, controls, timeliness, and the quality of information reporting for management, ACTITO looked to integrate all legacy systems from back-office, CRM, Project Management, Contracting, Revenue Management and Finance & Accounting into 2 consolidated cloud-based solutions, being the integrated duo Zuora and NetSuite.


ACTITO selected NetSuite as their ERP solution for the following reasons:

  • A cloud-based ERP system implemented and deployed globally across all entities.
  • A unified and integrated platform to run all business processes to replace the current legacy systems.
  • Scales with the projected exponential growth of business and its needs.
  • Reduces the use of Excel and manually intensive processes within the business.
  • One source of truth.
  • NetSuite offers a full suite of financial modules including multi-taxation, multi-country or powerful financial reporting.
  • Third-party systems integration capabilities.


After a smooth and full remote implementation of about 5 months despite challenging times with COVID, ACTITO has been now live since November 2020 with purchasing and sales and has been able to expand to include Project Management with more than +70 users early January 2021.

“Novutech has been a great partner during this project. Their Project management methodology gives you a clear view on the progress of the activities. Together with their knowledge of NetSuite, they can advise you about how to organise your business processes so that the NetSuite set-up serves them in the most efficient way.”

Brieuc NOEL DE BURLIN, System Project Manager

“Thanks to NetSuite and its ease of use, we were able to transform Actito to an international group from a finance perspective.  Novutech, thanks to its methodology and its knowledge of NetSuite, has been a great partner to achieve this transformation. The gain of productivity was substantial, and I would recommend NetSuite for organizations as it really is a complete software with good standard capabilities along with strong possible customization.  Thanks to NetSuite & Novutech, Actito is now ready to expand its activities worldwide.”


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